Buy Our Paper, Or We'll Break The Kid's Other Leg.
(click ad, by the NY Press Association, according to Coney Media) New York City residents, your local papers want you to know that, while, yes they may be mortally wounded by digital news sources and even stupid blogs that break the big stories before they can, they're not going down without passive-aggressively making you feel guilty as hell about their demise. That "Told ya" is just so preciously fucking childish. As Lindsay Beyerstein, who snapped the poster at the Brooklyn Carroll St. subway station says, the ad "perfectly distills the ineptness of the newspaper industry." An ineptness that shows up in newspaper and magazine advertising campaigns the world over again and again and again.