Thursday, September 15, 2011

(nsfw) The Latest from American Apparel's Crack Ad Team.

(click ad)
Meet cheery Steffi. With this sprightly lass, AA continues their edgy trend of conveniently  excluding tops (nsfw) in their riding pants ads. She looks as depressed as American Apparel's sales figures. Synchronicity.

10 Comments:

Anonymous -1-T-M- said...

I'm too sexy for my riding pants
too sexy for my riding pants
So sexy it hurts
And I'm too sexy for Milan too sexy for Milan
New York and Japan

And I'm too sexy for your party
Too sexy for your party
No way I'm disco dancing

And I'm too sexy for this ad
Too sexy for this ad
what do you think about that

- with apologies to Right Said Fred's one hit wonder

10:52 AM  
Anonymous dude said...

dom may be a grade A sleazebag and these ads certainly are sexist, etc., but goddamn he has pretty good taste in women. he should work with the people at jacques magazine in nyc, if they're still around...

12:10 PM  
Anonymous mommywhorebucks said...

I'd be upset, too, if I had to wear high-waisted pants in a color called "baby-poop."

1:44 PM  
Blogger The Grammar Cunt said...

So many copywriters reading this blog (and one running it), and yet no one thinks there is something wrong with the text of this ad. Why? Show men tits and they ignore everything else.

Let's examine the text.

Photographed in Spain by our South African-born photographer, wearing our classic Riding Pant in Safari Brown.

1) You don't have to say South African-born. South African already implies that the person was born in South Africa. You could also say South Africa-born. Who cares, by the way, where he was born?

2) Who is wearing the pants? The photographer or Steffi [Graf]? Steffi [Graf], of course, would say Copyranter. Based on what we see in the ad, yes, it is Stefi [Graf] who's wearing the pants. However, read that text to a blind person and they may think that the photographer, who was born in South Africa, was photographing Steffi while wearing those pants.


3)Though it is acceptable to say Safari Pant, I still prefer Pants.

=GC

8:55 PM  
Blogger copyranter said...

I thought I smelled...a familiar smell. Welcome back, Cunt.

9:01 PM  
Blogger cheeseonearth said...

"However, read that text to a blind person and they may think that the photographer, who was born in South Africa, was photographing Steffi while wearing those pants."

This ad is obviously targeting the blind.

9:07 PM  
Blogger The Grammar Cunt said...

@cheeseonearth

Yes indeed. They want to look fashionable too.

9:09 AM  
Anonymous Enquiring Mind said...

@ =GC

Stop being a cunt for once, be a prick.

What do you really think of Steffi's nubile, perky, pointy tits???

10:24 AM  
Anonymous Anonymous said...

i can't wait for this... the aa xl model search!

http://www.americanapparel.net/storefront/UGCStyle/ModelSearch2011/blank.asp

I-)

10:25 AM  
Anonymous Anonymous said...

fallout by a winner

http://extrawiggleroom.tumblr.com/

I-)

10:30 AM  

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