Thursday, February 09, 2012

Durex's Gay Cock Mardi Gras Ad.

(click, via)
You know it's a gay cock cause he's dressed as a construction worker. Also, cause that's what the press release said. The ad has been placed in gay pubs in Australia in the run-up to Sydney Mardi Gras (Sunday), a gay pride parade. My review? The ad is flaccid—the cock as cock visual is as soft and chafed as a gay porn star's pecker after its sixth scene of the day (examples one, two).
Ad agency: Euro RSCG.

3 Comments:

Anonymous Anonymous said...

What matters is his eyes seem to follow you wherever you go.

9:23 AM  
Blogger buywrites said...

Wow, they've really stretched the thinking on this one...I mean a cock as a cock, and a YMCA reference, they really understand the gay target...from the perspective of a very sheltered straight guy living in 1980.

11:54 AM  
Anonymous Viktor Shutdafockov said...

How much more cliché could you go than this, right?

But wasn't it the point though?

I think it's tapping into gay'notorious sense of humour and self derision.

Epic fail anyway.

8:26 AM  

Post a Comment

<< Home