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The Best Fucking Ad Blogger in the World™——now writing for BuzzFeed.com. I have been an NYC advertising copywriter for 19 years. I hate capri pants. Also: advertising, PR, midtown, the Upper East Side, the Upper West Side, going to Brooklyn, NYC realtors, New York City, fake blondes, real blondes, saline implants, silicone implants, Civil War enthusiasts, Republicans, Democrats, Liberals, Conservatives, fireworks, parades, Summer, Winter, greeting cards, stuffed animals, children's drawings, religions, personal trainers, golf, golf courses, golfers, polo shirts, turtlenecks, scarves, The Yankees, Yankee fans, mooks, Streeters, iBankers, the Hamptons, Hoboken, Chicago, Texas, Florida, people who don't know how to walk in NYC, whistling, Moby, TV, Radio, Magazines, Newspapers, stand-up comedy, Improv comedy, sketch comedy, "alt" comedy, Readings, poetry slams, SUVs, PCs, drinking straws, weddings, Brunch, fondue fountains, chick peas, Starbucks coffee, journalists, screenwriters (dicks), short men (Napoleon Complexed turds), Scrabble®, people who don't hate anything. I probably at least don't care for you.
posted by copyranter @ 10:30 AM
6 Comments:
Content marketing is lame, a creative backwater, and almost unethical for the poor quality of discourse it promotes and seth godin wanna bes it spawns.
Still makes money though. Humanity blows
Actually, isn't this an appropriate use of scare quotes? I mean, ain't no content as such up in there...
I had never heard the term "content marketing" before, so I did some Googling. I still wasn't quite sure I was clear on the concept until I found myself on the website of some ad agency and read this sentence:
'Anxious to get started or learn more about content marketing? Then download our complimentary white paper, "How to Attract and Retain Customers with Content NOW."'
I almost fell into the rift it created in the time-space continuum.
Brilliant commentary. Ha ha.
I'd like to punch a "content" marketer in the face to my heart's "content."
i am fucking into digital media, and everyday there is one new buzz word ....and they sell these concepts to every client, by overhyping it....
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